New media’s impact on the film industry

A couple of key issues come to mind when I think about the effect new media (that’s no longer so new) has on our film industry.

• The first one is a no brainer – just look to the music industry  - what was once scarce has been made plentiful (albeit often illegally) and has decreased in value.
• The second key issue is the behavioral shift that’s happened as a result of digitization – and it’s about audience participation & co-creation (community).

iPhone mania

Apple’s iPhone went on sale in Australia today. I hear from friends on Twitter that the queue is still more than 20 deep in Brisbane’s CBD, more than halfway through the day.

Neilsen Online have calculated stats on existing iPhone users, and they rank it 4th overall in the smart phone category. I suspect the numbers are about to be radically altered.